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About Équo

Dear visitor, we thank you for the time and attention you are willing to dedicate to our company and our products. Équo stems from a project that combines a passion for aquariums, which has evolved into a respected profession, with the desire to translate the experience gained in twenty years of activity into a range of high-quality products.

The Équo product range is specifically designed to enable:

  • the improvement of the overall living conditions of organisms raised in the aquarium;
  • the facilitation of tank maintenance activities.

Our company personally oversees each production phase, from raw materials to the final packaging. This approach allows us to ensure rigorous control over quality standards while also achieving cost savings, enabling us to offer our customers excellent products at competitive prices.

We invite you to try Équo products at authorized retailers and in our shop, confident in your complete satisfaction.

Mauro Calabrese director of Équo srl

about us

The commitment to ensuring high-quality standards translates into a search for innovative solutions, even in packaging, which ensures optimal preservation of the products and their user-friendliness. For example, liquid products are all contained in PET bottles or pharmaceutical glass, and when necessary, sealed in single-dose glass vials. Solid and powder products, on the other hand, are packaged in aluminum pouches and single-dose sachets, ensuring a consistently fresh product at the time of use.

Scientific research and field experimentation across our entire product range are our best guarantee of quality and effectiveness. Équo develops its products in highly specialized laboratories and benefits from the expertise of chemists and biologists. All Équo products undergo rigorous scientific testing in our tanks before being introduced to the market, providing an additional assurance of effectiveness and absence of contraindications.

Furthermore, as an additional service, Équo provides all its customers with information and safety sheets for all its products (downloadable from this website). These sheets are prepared by specialized laboratories in accordance with the latest national and European regulations and directives, ensuring all the necessary information for the proper and safe use of our products.

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A bit of history

📍 2005 – Équo is born

Équo was born in 2005 from a deep passion for aquariums… we introduced ourselves at the ZooMark in Bologna, our first trade show, that same year.
We made our debut by presenting our first 15 products: Linfa, Integra GH+, Stabilo KH+, all in single-dose sachets.
Aluminum bottles: Diamante is available only in the 100 mL format; the plant supplements Florido G30 and G7 are also in a single 100 mL format, as well as Florido G7+ and h24+.
As for filters: Depuro and Depuro marino are in the only 500 mL format, and Stilla comes in an 800 mL format.
Then, there’s the Vigor substrate in 1 and 5 liters, and the soil, which was then called Eden, in the only brown color and two granulometries, fine and medium, in 5-liter bags.

We took one of the more affordable stands made by the same trade fair organization. Despite the small space, those few products seemed to enhance it…
I can’t find the photos from that year anymore, unfortunately!

📍 2007 – Investments and new products

Équo allo ZooMark di Bologna nel 2007 In 2007, we presented ourselves again at the ZooMark in Bologna. The product range continued to increase; those were years of significant financial investments. I remember that year we introduced our aquariums, complete with sump and skimmer. But after the initial supply, we decided to prioritize chemical products.
That year, Bacterya, Bio-alganex, and Bio-extra were released on the market.

📍 2012 – The first experience abroad

Équo alla fiera Interzoo di Norimberga In 2012, we had our first experience abroad by participating in the renowned Interzoo fair in Nuremberg. The product range continued to grow, also thanks to a collaboration with the University of Florence. Our liquids were all in aluminum bottles, and our distinctive 5-liter flasks were introduced. From that year onwards, Équo gained the valuable collaboration of my wife, Nataliya.

📍 2013 – The Équo product line takes shape

In 2013, we returned once again to the ZooMark in Bologna; the Équo product line was beginning to take shape..
Lo stand di Équo allo ZooMark di BolognaÉquo allo ZooMark di Bologna

 

In October 2013, at Iberzoo in Barcelona, we were guests at the booth of our Spanish distributor. There, we had the pleasure of meeting the aquascaper Oliver Knott, a personality I wouldn’t know how to describe, whether more skilled or more charming, but certainly a real crowd-puller.
Équo allo Iberzoo di Barcellona

 

📍 2014 – Norimberga

 

📍 2015 – The collaboration with Enrico Fortuna and Roberto Bieli and the Orange Scapers project

In 2015, we exhibited at Napoli Acquatica, where we met Enrico Fortuna and Roberto Bieli, From there, the collaboration with the two aquascapers began, and thus started the project “Orange Scapers”.

Equo a Napoli acquaticaNapoli acquatica

 

📍 2016 – The Nuremberg trade fair

In 2016, we presented two aquariums in Nuremberg, set up six months earlier by Fortuna and Bielli and then transported to the fair. It was a very nice experience, although the photos do not capture the real colors of those two tanks, appreciated by various visitors. Some thought that the lamps were responsible for those magnificent colors, but it was actually our fertilizers that made them so.

 

📍 2018 The most beautiful and largest booth

In 2018, in Nuremberg, the collaboration with Enrico Fortuna and Roberto Bielli continued. It was the most beautiful and largest booth created up to that point. Many guests, including the Itau group

 

📍 2020 and Future Projects

In the following years, due to the pandemic, it was not possible to participate in other fairs. We hope to resume as soon as possible. The next projects? They will focus on technologies!